What is drawn
The image is made of several drawn figures assembled into a dense collage. Most have red or pink hair gathered into tufts and dreadlocks. The clothing varies: an orange hoodie, a light sweatshirt, a dark jacket. One of the T-shirts shows a print with lettering, and in the lower left corner there is a flash of blue light. The background consists of blue and yellow diverging rays.
The collage has no captions, and it does not follow who is depicted in each figure. It is more an image of a style than a portrait of a specific person.
Where the words come from
Gone.Fludd is a Russian rapper known for his own set of words that fans call his signature slang. The most notable among them are “shveps” and “chuits.” According to descriptions, “shveps” means something very fresh, and “shvepsovo” means cool or great; “chuits” serves as a greeting, a farewell, or means “everything is fine.”
These meanings come from fan explanations rather than an official dictionary, and the artist himself said in an interview that the words changed and acquired different shades of meaning. The origin of the words and the time they appeared have not been reliably established.
The word “chuits” is often used in several roles at once: when meeting, when parting, and as a short answer to “how are you.” This multiplicity of meaning makes it convenient for memes: the same caption can be read as a greeting, as an evaluation, and as a joke about the very manner of speaking.
Rising popularity
According to reports, in 2018 the words spread among a wide audience together with the rapper's new releases, including the album “Superchuits,” and after his large interview on a popular channel. The exact connection between these events and the appearance of the words is not confirmed: the words appeared earlier and remain within the fan community. For that reason, it is better not to speak confidently about the date the slang was born.
Caption examples
Invented captions where a cheerful word meets an everyday situation.
“I was late for the meeting, but confidently said: everything's shvepsovo, and went off to drink tea.” The word sounds like a light excuse, and the gap between the lateness and the tone makes the joke recognizable.
“The cat woke up, saw the bowl and said: chuits. Morning officially declared shvepsovo.” The word works as a greeting, and the cat serves as a serious commentator.
“Monday started with chuits and ended with a five-hundred-page report.” A carefree word against dull routine.
The slang is placed next to an ordinary event, and the combination of a cheerful word and a minor occasion alone creates the comedy. The more serious the occasion, the more noticeable the gap.
How to use the collage
The collage suits collections about slang, jokes about deliberately bright style, and topics where the energy of the youth scene needs to be shown. The caption is best built on the contrast between a cheerful word and ordinary life.
The words should not be presented as a strict dictionary: their meanings are alive rather than precise definitions, and different groups of listeners understand them differently.
Do not use the picture to mock the appearance of the people in the drawing or the fans of the performer. The joke works when people laugh at the situation and the word, not at someone.
The collage is convenient as an illustration for a post about mood or mornings: the red hair and bright rays against the background set a sense of energy, and a caption of one or two words of slang complements the image. Long explanations are unnecessary, because the words are already perceived as a recognizable code among insiders. A viewer unfamiliar with the slang may not get the joke, so in such cases the caption is better built so that the meaning is clear even without knowing the words.